dime website
Fintech Landing Page Design
Designing a responsive landing page for a fintech brand. See Dime app case study.
#uxdesign #uxresearch
preface
This case study is about the responsive landing page design of a conceptual fintech brand I created.
hero section
I followed the industry standard hero section approach that can be seen on many other websites, regardless of the industry.
My main goal was to keep this section as simple as possible. In addition to UX writing, I also worked on making the UI simple and sleek.
Another addition was social proof, which is quite important to build trust for users who are seeing the product for the first time.
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desktop design
I aimed to give brief yet useful information about the product on the landing page.
I kept the copy short and supported the message with relevant visuals and screenshots from the app interface that I designed.
In addition to the features of Dime, I also explained to users how to start using the product.
By adding user testimonies, I aimed to support the social proof. Moreover, by adding a section with links to Google Play and App Store, I wanted to increase engagement and trustworthiness.
Finally, by adding a newsletter subscription section, I aspired to collect data of the users.
mobile design
